It is no secret that having an online presence – including a website and social media accounts – is an important aspect of any company’s online strategy. But what happens once you have set up your website and social media accounts? How can they work together?...
Is it possible that a typo – or a series of them – can turn off a potential customer? You’d better believe it! These days, many people begin their purchasing journeys online, so a flawless website that grabs and keeps their attention is critical. Remember, first...
When it comes to creating and sharing social media content for your business, incorporating hashtags is an excellent way to increase views, likes, and shares. When used properly, hashtags make it easier for others who are interested in your content to find you, hence...
When it comes to running a successful business, a little knowledge goes a long way. The effective use of available resources is one way to gain that knowledge. Additionally, businesses can achieve new heights of success by utilizing their resources efficiently. For...
Everyone who creates and manages a social media account dreams of having a post (or posts!) go viral. But what does that even mean? Here’s how Urban Dictionary defines “Go Viral”: As used in reference to Internet content which can be passed through electronic mail and...
Social media involvement is extremely powerful, and savvy business owners realize they must not underestimate its importance. Customers are more likely to follow brands with whom they have past experiences and/or feel a connection. An engaging social media strategy...
